Post by account_disabled on Mar 5, 2024 10:11:55 GMT
The first PageRank patent was filed on September 1, 1998, becoming the original algorithm used by Google to calculate the importance of a web page and rank it. In short, Google was literally formed based on Sergey Brin's idea that information on the web could be ranked based on the popularity of a page's links, that the more links pointing to a page, the higher the ranking. And if we take a look at Google's presentation document , we can clearly see that PageRank is referred to when the features of the search engine are explained: Google's search engine has two important features that help it produce highly accurate results. First, it uses the link structure of the Web to calculate a quality ranking for each Web page. This ranking is called PageRank and is described in detail on [Page 98]. Secondly, Google uses links to improve search results. — The Anatomy of a Large-Scale Hypertextual Web Search Engine - Sergey Brin and Lawrence Page PageRank is literally what made Google so unique.
The document goes on to explain that “The web citation (link) graph is an important Venezuela Phone Number resource that has remained largely untapped in existing web search engines.” Introducing Google Toolbar In 2000, Google introduced the toolbar that we now all remember as the way to see our site's (and our competitors') PageRank score. As a result, SEOs began to focus exclusively on increasing PageRank as a metric to improve rankings, driven largely by a simplified understanding of the algorithm that suggested that a web page with the most links should rank higher. A simple explanation of the approach of many in the early 2000s was that the goal should be to get as many links as possible from web pages with the highest PageRank possible. This, of course, began to show a manipulated PageRank, with links earned through money. It was the origin of what many of us will remember as link farms. Nearly 15 years later, in 2014, Google will stop updating this public toolbar (the last confirmed update was in December 2013) and will retire it completely in 2016.
This choice does not mean that Google has stopped using PageRank as part of the algorithm, but that it has decided to no longer show this metric to the public. An updated patent for PageRank PageRank's original 1998 patent expired in 2018 and, to the surprise of many, has not been renewed. Around that time a former Google employee confirmed that the original algorithm had not been used since 2006. But this doesn't mean that PageRank is dead, far from it. The original patent has been replaced by a new one. To fully understand the differences with the original, we recommend reading Bill Slawski's analysis here. This new patent refers to "seed sites in reliable seed sets" and defines them as "...specially selected high-quality pages that provide good web connectivity to other non-seed pages", providing two examples: Google Directory (it was still active when the patent was filed) and the New York Times. "[Seed sites] must be reliable, sufficiently diverse to cover a wide range of areas of public interest and well connected to other sites.
The document goes on to explain that “The web citation (link) graph is an important Venezuela Phone Number resource that has remained largely untapped in existing web search engines.” Introducing Google Toolbar In 2000, Google introduced the toolbar that we now all remember as the way to see our site's (and our competitors') PageRank score. As a result, SEOs began to focus exclusively on increasing PageRank as a metric to improve rankings, driven largely by a simplified understanding of the algorithm that suggested that a web page with the most links should rank higher. A simple explanation of the approach of many in the early 2000s was that the goal should be to get as many links as possible from web pages with the highest PageRank possible. This, of course, began to show a manipulated PageRank, with links earned through money. It was the origin of what many of us will remember as link farms. Nearly 15 years later, in 2014, Google will stop updating this public toolbar (the last confirmed update was in December 2013) and will retire it completely in 2016.
This choice does not mean that Google has stopped using PageRank as part of the algorithm, but that it has decided to no longer show this metric to the public. An updated patent for PageRank PageRank's original 1998 patent expired in 2018 and, to the surprise of many, has not been renewed. Around that time a former Google employee confirmed that the original algorithm had not been used since 2006. But this doesn't mean that PageRank is dead, far from it. The original patent has been replaced by a new one. To fully understand the differences with the original, we recommend reading Bill Slawski's analysis here. This new patent refers to "seed sites in reliable seed sets" and defines them as "...specially selected high-quality pages that provide good web connectivity to other non-seed pages", providing two examples: Google Directory (it was still active when the patent was filed) and the New York Times. "[Seed sites] must be reliable, sufficiently diverse to cover a wide range of areas of public interest and well connected to other sites.